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Data to Action: Freshmen Retention Project


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Created on: 08/08/19 11:03 PM
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Institution/Organization Name: Portland State University (OR)

Tool URL: http://www.pdx.edu/unst/freshman-inquiry-assessment-and-research

Institution URL: http://www.pdx.edu/

Instructions for Accessing the Site:

 NA


SETTING:

 NA


Appropriate for two-year: Institutions

Two-Year Institution Size: 

Appropriate for four-year: Institutions

Four-Year Institution Size: 

PURPOSE

ISSUE:

Reduce freshmen student attrition during and immediately after the end of first year and facilitate students’ successful transition to second year.


GOALS / EXPECTATIONS:
  • Increase institutional capacity to solve student success related problems.
  • Identify students who are at risk of not succeeding in their first year.
  • Remove barriers to success and facilitate fall return for first year students.
  • Increase retention and student success at the institution.

DESCRIPTION

SUMMARY:

Freshmen student attrition at Portland State University occurs throughout the academic year with the highest number of students leaving at two critical points: between fall and winter term, and spring and following fall. While a majority of students who leave, do so at one of these points, our assessment results indicate that many of the reasons preventing students to continue are either known beforehand, enabling us to intervene proactively, or could be dealt with when they occur. In either case, there is a need to focus on providing intervention in a systematic, coordinated manner. Freshmen Retention Project is one such coordinated approach involving University Studies, advising units, Office of Financial Aid & Scholarships, and Student Financial Services. The project uses multiple sources of data to support student success and aims to facilitate students’ continuous enrollment during the first year and successful transition to the second year. The project accomplishes this through outreach and intervention at critical points, and through ongoing intervention for students identified as at risk of not persisting beyond their first year.

MAJOR CHARACTERISTICS:

About 10% of freshmen students who are admitted in fall do not transition to winter term and about 15-20% of the students who complete their freshmen year do not return the following fall. In addition, students who have major concerns about financing their education and students who are not sure about their plans (as identified in Freshman Inquiry Prior Learning Survey) tend to leave at a higher rate. Similarly, students with HS GPA below 3.0 and conditionally admitted students tend to leave at a higher rate. Finally, about 80% of the students who indicate (in the Freshman Inquiry End-of-Year Survey) they are not planning to return the following fall, do not come back. The Freshmen Retention Project is designed to intervene with students at critical junctions in their educational experience at Portland State University and facilitate continuous enrollment and successful transition to second year. To reduce the impact of financial concern and financial need on student success and retention, financial award has been added to the project. Financial award has an educational component attached to it (academic plan, financial plan) and the amount awarded is divided in two terms with the goal to facilitate second year planning and persistence. Students are identified and referred by faculty, advisers and Student Financial Services staff. The retention database built for this project serves as a dashboard to identify students as well as a tool for collaboration. Project Focus:

 

Conditionally admitted student

FEATURES:

 NA


PERFORMANCE MEASURES:
  • Project reach: number of students contacted.
  • Impact of outreach and intervention: number of students who are contacted and retained.
  • Impact of financial awards: number of students who received financial award and are retained.
  • Institutional retention for first-time full-time freshmen.

ACHIEVED OUTCOMES:
  • Increased institutional capacity to solve student success problems.
  • Changes in advising practices (more proactive approach).
  • Changes in interdepartmental communication and collaboration.
  • Helping change the way we think about using data to inform action; this is also changing our understanding of our students’ needs and strategies that are possible to support their success.
  • Contributed to an increase in retention for first-time full-time freshmen: 3.2% over a two-year period.

IMPACTS:

Retention rate, advising and student financial services pratices, collaboration, coordination of efforts.


RESOURCES AND LESSONS LEARNED

LESSONS LEARNED:
  • Clearly defined problem supported by data.
  • Point person needed to keep project on track.
  • Action oriented project which mobilized broad constituency.
  • Focused intervention.
  • Collaboration and intervention facilitated by technology (retention database).
  • Ongoing sharing of the results.
  • Common theme: How can we work together to provide what students need?

RESOURCES AND COSTS NEEDED:

RESOURCES NEEDED

  • Assessment data to identify students who need help;
  • Advising staff, financial aid staff, student financial services staff;
  • Project coordinator (not a full-time commitment);
  • Technology to facilitate the process.

COSTS

  • Project built utilizing new advising staff hired through the University’s advising initiative.
  • Tuition remission for financial award (While award is beneficial, the project can exist without the award, if needed).

FUTURE PLANS AND OTHER INFORMATION

FUTURE PLANS:
  • The project needs to include student levels beyond freshmen. Identification of risk factors for sophomores and beyond is in progress.
  • Retention database needs to be expanded to accommodate all students. CRM Talisma, which already exists on campus, may be used for that purpose.

LINKS:

http://www.pdx.edu/unst/sites/www.pdx.edu.unst/files/FreshmanRetentionPr...

http://www.pdx.edu/unst/sites/www.pdx.edu.unst/files/FreshmenRetentionPr...

http://www.pdx.edu/unst/sites/www.pdx.edu.unst/files/FreshRetention2012-...



CONTACT INFORMATION:

Mirela Blekic 
Retention Associate 
Portland State University 
P.O. Box 751-UNST 
Portland, Oregon 97207 
Phone: 503-725-9892 
Fax: 503-725-5977 
mirelab@pdx.edu


SUBMITTED BY:

Mirela Blekic 
Retention Associate 
Portland State University 
P.O. Box 751-UNST 
Portland, Oregon 97207 
Phone: 503-725-9892 
Fax: 503-725-5977 
mirelab@pdx.edu


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